The Organic One: Naturally Organic

Hey Debby, tell us a little about yourself and where you work?

Kia ora! My name is Debby and I work for an organic grocer called Naturally Organic. It’s been over 25 years since we started off as an online business, now we have two retail stores in Auckland - Albany and Glen Innes being our latest addition.

 

What does organic mean to you?

Organic is more than just limiting sprays, it’s a whole ecosystem built on connecting people to one another and to the land. We see it as a lifestyle rather than a trend: a commitment to caring for the soil so it can sustain future generations. When we truly nurture our land, the food it produces nourishes not only our bodies, but our minds as well. Organic is supported by communities who genuinely care about protecting our natural resources and strengthening the relationships that grow around them.

 

Why are organic principles so important to the future state of food?

In this time and age, collectively we’re facing many long-term environmental challenges. Our soil is degrading from conventional farming, climate change, the lack of biodiversity while accommodating a growing population. Organic principles prioritise system balance and long-term productivity to ensure our soil can last many generations to come, and become more resilient to climate instability.

 

What do you love most about your Naturally Organic community?

It really feels like one big family. I love the authenticity and passion each person brings, no matter what each individual objective is. You could be health conscious, environmentally conscious, coming for specific dietary requirements, or just wanting a yarn, but what brings us together is something truly beautiful.

 

Can you describe Otis' The Organic One 3 words?

Organic, Smooth, Delicious!

 
What are the big exciting things Naturally Organic is focused on this year?

We will continue to be the specialists and advocates who bridge the gap between our grower partners and the wider community. Although our Glen Innes branch is only one year old, we know there is still so much more we can do to build awareness and deliver good, wholesome food to our communities. And who knows, we’re never ruling out the idea of setting up a third branch in underserved neighbourhoods